Thursday, June 2, 2011

EOC: Week 9: Creative Content



I have a few ideas for my creative content. My initial inspiration came from the new Pepsi Skinny Can. It looks like it could be the perfect jumping off point for how I want to package my vodka. It looks like the kind of packaging energy drinks use (and my vodka gives you energy--without caffeine). I'm also going to be utilizing the fact that my vodka is all-natural. I'll do that by creating a logo that gives off the idea of "green". It'll probably be a green can with a slightly darker green, or possibly other dark color, leaf in the center. "Ergo" will go in the center of the leaf, or possibly below it.


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